Australian families looking at the Toyota Kluger for their next family hauler will need to dig deeper into their pockets. The popular seven-seater has copped a significant price bump that’s got many potential buyers reconsidering their options.
Toyota Australia announced price increases across the entire Kluger range from June 1, 2025. The increases range from $1220 to $1490 depending on which variant you’re eyeing.
What’s Behind the Price Jump?
The automotive giant hasn’t been shy about explaining why your wallet will feel lighter. Inflationary pressures both locally and overseas have pushed costs up across the board.
“Toyota is committed to keeping price increases to a minimum,” the company stated. However, rising manufacturing costs and supply chain challenges have made these adjustments unavoidable.
Breaking Down the New Pricing Structure
The entry-level Kluger GX now starts at $62,410 before on-road costs. That’s a hefty $1490 increase from the previous pricing, making it a tough pill to swallow for budget-conscious families.
Moving up the range, the GXL variant has copped the same $1490 hit. You’ll now pay $71,930 before you factor in registration, insurance, and dealer delivery charges.
The top-tier Grande model received a slightly smaller increase of $1220. Even so, at $84,080 before on-roads, it’s pushing well into premium territory where buyers expect more luxury features.
How Much More Expensive Has the Kluger Become?
Here’s where things get really interesting for anyone who’s been following the Kluger’s pricing journey. Since the current generation launched back in 2021, prices have climbed by almost $8000 across the range.
That’s a substantial jump that puts the Kluger well above many competitors. The entry-level variant alone has seen a 2.5 percent increase with this latest adjustment.
What You’re Actually Getting for Your Money
Before you write off the Kluger entirely, let’s talk about what’s changed under the hood. Toyota made some significant modifications that arguably justify some of the price premium.
Every Kluger now comes standard with the 2.5-litre petrol-hybrid powertrain. Gone are the days when you could opt for the cheaper non-hybrid engine – Toyota’s pulled that option completely.
Standard All-Wheel Drive Across the Range
Another major change is that all-wheel drive now comes standard on every Kluger variant. Previously, you could save money by choosing front-wheel drive on certain models.
This means better capability for family adventures, whether you’re heading to the beach or tackling mountain roads. However, it also means no budget-friendly 2WD option for city-focused families.
New Features Worth Mentioning
The price increase does come with some additional equipment. All variants now include a tyre pressure monitoring system as standard equipment.
The GX and GXL models have also received the Grande’s 12.3-inch digital instrument cluster. While nice to have, many buyers might question if these additions justify the significant price bump.
How the Market is Responding
The pricing changes haven’t exactly set the market on fire with enthusiasm. Kluger sales dropped by 24.8 percent to just 2125 units through April 2025.
These numbers pale in comparison to Toyota’s other SUV success stories. The RAV4, LandCruiser, and Prado continue to dominate their respective segments with much stronger sales figures.
Competition Heating Up
The Kluger faces stiff competition from rivals like the Kia Sorento, Mazda CX-80, and Nissan Pathfinder. Each offers compelling value propositions that might look more attractive given the Kluger’s price increases.
Families shopping in this segment now have more choices than ever. Many competitors offer similar space, features, and reliability at more competitive price points.
Toyota’s Hybrid-Only Strategy
The Japanese automaker has been aggressive in pushing hybrid technology across its Australian lineup. The Kluger joins the Yaris Cross, Corolla, Corolla Cross, and RAV4 in offering only hybrid powertrains.
This strategy reflects Toyota’s commitment to reducing emissions and improving fuel economy. However, it also means higher purchase prices for consumers who might have preferred cheaper conventional engines.
Fuel Economy Benefits
The hybrid powertrain does deliver impressive fuel consumption figures. Family buyers can expect significant savings at the petrol pump, especially with current fuel prices.
Over the typical ownership period, these fuel savings can offset some of the higher purchase price. However, the math only works if you’re covering substantial annual distances.
Should You Still Consider a Kluger?
Despite the price increases, the Kluger remains a solid choice for Australian families. Its reputation for reliability, spacious interior, and strong resale values still count for something.
The hybrid powertrain provides excellent fuel economy for a vehicle of this size. Plus, the standard all-wheel drive adds versatility that many families will appreciate.
Alternatives Worth Considering
Before committing to a Kluger, smart buyers should definitely shop around. The Kia Sorento offers seven seats, excellent warranty coverage, and competitive pricing.
The Mazda CX-80 brings premium feel and driving dynamics that some buyers might prefer. Meanwhile, the Nissan Pathfinder provides proven reliability at often more attractive pricing.
Timing Your Purchase
With order books filling up and delivery times stretching out, timing becomes crucial. Toyota has actually closed order books for petrol-only versions across multiple models.
This supply constraint might mean limited negotiating room with dealers. However, it also suggests strong underlying demand despite the price increases.
What Dealers Are Saying
Many Toyota dealers report that despite price concerns, committed buyers are still placing orders. Family buyers often prioritize reliability and resale value over initial purchase price.
However, some dealers acknowledge that price-sensitive customers are exploring alternatives. The mid-size SUV segment offers plenty of choice for families willing to consider other brands.
The Broader Market Context
The Kluger’s price increases reflect broader trends across the Australian automotive market. Inflation, supply chain disruptions, and currency fluctuations have pushed up vehicle costs industry-wide.
Most manufacturers have implemented similar price adjustments over the past year. Toyota isn’t alone in passing increased costs onto consumers.
Looking Ahead
Future price stability will likely depend on global economic conditions and supply chain recovery. Toyota has indicated its commitment to minimizing increases where possible.
However, families shopping for large SUVs should probably expect continued upward price pressure. The days of sub-$50,000 seven-seaters are becoming increasingly distant memories.
Making the Final Decision
Ultimately, the 2025 Toyota Kluger remains a capable family vehicle despite its higher price tag. The hybrid powertrain, standard AWD, and Toyota’s reliability reputation still hold significant appeal.
However, smart buyers owe it to themselves to thoroughly research alternatives. The competitive landscape offers numerous options that might deliver better value for money.
Frequently Asked Questions
Q: How much have Toyota Kluger prices increased in 2025? Prices have increased by $1220-$1490 depending on the variant, with the GX and GXL models receiving $1490 increases.
Q: Do all 2025 Klugers come with hybrid engines? Yes, Toyota has made the 2.5-litre petrol-hybrid powertrain standard across all Kluger variants, eliminating non-hybrid options.
Q: Is all-wheel drive standard on every Kluger model? Yes, all 2025 Kluger variants now come with standard all-wheel drive, with no front-wheel drive option available.